Snapchat unveils AR and ML tools for brands and advertisers

Snapchat’s new tools empower businesses to quickly transform their 2D product catalogues into immersive try-on AR experiences allowing them to engage customers in a whole new way. Riding high on a 21% Q1 revenue increase and its investment in AI,…

Germ-Killing Brands Now Want to Sell You Germs

The world’s best-known antibacterial labels are pouring millions into probacterial health and beauty startups. PHOTO ILLUSTRATION: NITROSOMONAS. PHOTOGRAPHER: BREA SOUDERS FOR BLOOMBERG BUSINESSWEEK It was a snowy week in February 2009 when David Whitlock packed up his three-bedroom apartment near Cambridge,…

The Consequences of This CEO’s After-Hours Outburst Show Why Accountability Is a 24/7 Job

KB Home CEO Jeffrey Mezger recently went on a tirade against his neighbor, comedian Kathy Griffin, and her boyfriend. Not only was his expletive-filled rant captured on security camera, but it also made the local paper, and the audio recording was…